We are thrilled to announce that Tickled Pet has been named the winner of the Natural Dog Treat Product of the Year at the prestigious 2025 Pet Innovation Awards. This recognition celebrates our commitment to creating wholesome, single-ingredient treats that pet parents can trust and dogs love.
The Pet Innovation Awards highlight companies pushing the boundaries in nutrition, wellness, and pet care. To be recognized among so many outstanding brands is a true honor. You can read the full announcement on Pet Food Processing.
Why We Won
At Tickled Pet, our philosophy has always been simple: pets deserve treats made from pure, natural ingredients — nothing more, nothing less. Our range of products, from wild-caught cod skins to premium beef jerky and sweet potato chews, are crafted to be as close to nature as possible. Every treat is:
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Single-ingredient: We believe transparency builds trust. What you see on the bag is exactly what’s inside.
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Responsibly sourced: From Icelandic fish to USA-sourced beef, we go the extra mile to secure sustainable, quality ingredients.
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Nutritionally beneficial: Our treats don’t just taste great — they promote dental health, joint support, and overall well-being.
These values are what set Tickled Pet apart, and what earned us the Natural Dog Treat Product of the Year award.
What This Means for Pet Parents
Today’s pet parents are more informed than ever, seeking healthier alternatives to heavily processed treats. This award validates our mission to deliver clean, natural nutrition for dogs everywhere. It’s also a reminder that innovation doesn’t always mean complicated formulas — sometimes the best solution is the simplest one.
Looking Ahead
Winning this award inspires us to keep raising the bar in pet nutrition. We’re excited to continue expanding our product line while staying true to our roots: making healthy, natural treats that pets love and owners can feel good about giving.
From our family to yours — thank you for trusting Tickled Pet and being part of our journey. Here’s to many more wagging tails, happy pets, and healthy treats!
